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30th ARIA Awards - TV Ratings & Social Media Data

The ARIAs is the leading event in Australian music as the best in the industry come together to celebrate and commemorate all that is great in local music. This year we celebrated the 30th ARIA Awards, marking three decades of recognition of excellence and innovation across every genre of Aussie music.

TV Ratings

The ARIA Awards, which aired on Network 10 on 23rd November from 7:30pm secured 585,535 viewers and was the 11th most watched program.

The 2016 ARIAs saw an increase in audience of 23% in comparison to the 2015 awards which drew 450,534 viewers.

Social data

ARIAs
The ARIA awards saw a significant increase in reach in the lead up to the event, with the largest increase coming from Facebook Page Likes. The ARIA Facebook following increased by 5,550.5%, taking their total to 94,603. The ARIA Twitter page also saw a substantial increase in following, of 1,818.8%, taking their total Twitter followers to 88,809.

In terms of engagement, there was an increase in engagement across all social media platforms. Facebook once again saw the largest increase in the past week of 1,143% with 19,396 People Talking About This. On Twitter, the ARIAs gained major traction with an increase in Twitter Mentions and Twitter Retweets with 956.1% and 882.1% respectively.

Flume

Flume, man of the night, took home won 5 awards including Telstra Album of the Year for “Skin”, Best Independent Release, Best Male, Best Dance Release and Best Pop Release for “Never Be Like You,” feat. Kai. Flume also gave two wonderful performances with guest performers Kai and Tove Lo.

Flume saw a slight change in reach in the lead up to the event. The largest increase came from his Songkick Following, which saw an increase of 20.7% taking his total number of Followers to 300,902. There was also a slight increase in Wikipedia Pageviews of 4.1% showing people who may not have heard of him or known much about him were interested in finding out more.

Looking at engagement, Flume saw a slight increase in engagement, with 9.5% coming from Twitter Mentions and an increase in YouTube Video Views of 1.6%.

Troye Sivan

Troye Sivan had a night to remember as he picked up 2 ARIAs, gave an amazing performance, and stood as a role model for all young LGBTIQ kids as he encouraged them to follow their music dreams.

Troye saw a slight increase in reach across his social platforms, particularly across SongKick, which saw the largest increase in Followers, of 11.3%.

Looking at engagement, Troye Sivan saw the largest increase in engagement across YouTube. He saw a 47.4% increase in YouTube Likes and 6.7% in Video Views, taking his total Likes to 23,329,847 and Video Views to 530,165,476.

Montaigne

Montaigne, an upcoming, incredible talent in the Australian music scene, won the Breakthrough Artist award and gave a somewhat unplanned, nervous speech, which spoke to her humility of being recognized for her work. She saw an increase in engagement across Twitter, YouTube and Vevo, with the largest increase in engagement on Twitter. Montaigne saw an increase of 111.1% in Retweets and 47.5% in Mentions. She also saw an increase in YouTube Video Views, of 23.5%.

Crowded House

The focus of the 30th ARIA Awards was Crowded House’s induction into the ARIA Hall of Fame. Missy Higgins (“Fall At Your Feet”) and Bernard Fanning (“Better Be Home Soon”), performed as opening acts with sensational Crowded House covers, before the band itself blew the crowd away with their performance of “Distant Sun”.

Crowded House saw significant changes in reach across all their social channels, with the largest increase coming from Facebook. Their Facebook Page Likes saw an increase of 247.6% taking their total to 262,962 Likes. They also saw increases in Songkick and Twitter Followers, with 25.1% and 24.8% respectively.

There was an increase in engagement across most social media channels. There was a substantial increase across Twitter, which saw an increase of 156.8% in Mentions and 59.5% in Retweets. Their Facebook also saw a noteworthy increase in the number of People Talking About This, with 37.2%.

John Farnham    

To finish off the night, the legendary John Farnham got the crowd to their feet with his incredibly powerful performance of “You’re The Voice”. Whether you were in the crowd, or on the couch at home, every single audience member was belting their hearts out.

John Farnham saw an increase in reach across all his social media platforms. Facebook saw the largest increase in Page Likes of 249.5% taking his total to 90,971. He also saw an increase in Songkick followers, of 30.3% bringing his total following to 32,571.

Looking at engagement, John Farnham’s Facebook saw an increase in the number of People Talking About This, with 136.8%. Twitter also saw a significant increase in Twitter Mentions, of 41.1%.

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